The Shelby American (Summer 2016)

•8T03S173639-01989. GT500 auto-

matic; Sunlit Gold with black interior

and white top (Northwestern).

•8T03S173659-02057. GT500 auto-

matic; Acapulco Blue with saddle inte-

rior and white top (Northwestern).

•8T03S177988-02476. GT500 auto-

matic; Wimbledon White with saddle

interior and white top (Northwestern).

•8T03S179578-02755. GT500 auto-

matic; Acapulco Blue with black inte-

rior and white top (Minar).

•8T03S179596-02775. GT500 auto-

matic; Highland Green with saddle in-

terior and white top (Northwestern).

•8T03J180321-02888. GT350 four-

speed; Red with black interior and

black top (Northwestern).

•8T03J180347-02991. GT350 auto-

matic; Lime Green with black interior

and white top (Minar).

•8T03J183075-03086. GT350 auto-

matic; Black with black interior and

white top (Minar).

•8T03J183076-03088. GT350 auto-

matic; Highland Green with black in-

terior and white top (Minar).

•0T03J183081-03093. GT350 auto-

matic; Red with black interior and

white top (Minar).

•8T02J205262-03216. GT350 four-

speed; Lime Green fastback with sad-

dle interior.

The SHELBY AMERICAN

Summer 2016 81

PLAYBOY PROMOTION CARS

Scheduling a Playmate visit to a Shelby dealership was a Big Deal. The dealership promoted it in the local newspaper and in radio

spots, and usually Shelby Automotive district sales representatives somehow found the time to be on hand. Occasionally local race

drivers were added to the program. While seeing an actual Playmate was a treat for younger enthusiasts (who were nowhere near

being considered potential buyers), the dealership’s sales staff was usually even more excited. Visits typically lasted all day with a

lunch or dinner break. The Shelby-Playboy connection seemed a good fit even though it was impossible to tell how many sales were

a direct result. Miss July 1968, Trish Howard, visited Gotham Ford in New York City on June 28-29, 1968.